Photo: Flickr, kanyjaxx//CC |
1. Rely only on Sunday morning announcements.
This is the “shot-gun” approach or the “let’s throw stuff against the wall and see what sticks” method of recruiting. It’s OK to use your church’s forms of “mass marketing” – Sunday morning announcements, bulletins, website – but recognize this type of passive promotion works best to just raise awareness or pique curiosity.
Here are a few tips for using mass-market advertisements to grow your team:
- An Opportunity versus a Need. Announce the desire for more musicians/techs, etc. as openings or opportunities – avoid the needy plea. More on that in a moment...
[read more]
No comments:
Post a Comment